VEON BV a subsidiary of VEON Limited launched VEON app in Pakistan in partnership with Jazz Pakistan. VEON is Pakistan’s first personalized platform to meet the communications and internet needs of Pakistani users.
VEON was unveiled at a Press Conference attended by media and bloggers. The event included an “experience zone” for reporters and digital media followers to use the platform, and see its benefits and features first hand, and immerse themselves in the VEON experience.
— MediaSpring PK (@MediaSpringPk) October 11, 2017
VEON’s Chief Commercial & Digital Officer Chistopher Schlaffer, speaking on the occasion said,
“VEON is part of our transformation strategy — from a purely telecommunications company into a telecommunication and technology company. It uses data analytics and artificial intelligence to replace the almost obsolete and inefficient bricks-and-mortar Telco service model with a smooth, easy, fun and intuitive experience where everything users need is at their fingertips. This is just the beginning, as VEON’s capabilities expand, we expect our Pakistani customers to be able to do even more on our platform in the future including accessing financial services.”
VEON will be available for all users who will have access to messaging, calls (VoIP) browsing within the app, and manage their Telco account, all for free. VEON, the platform, was developed in-house by VEON BV (in London and Amsterdam).