Dettol Pakistan launches #LetterForLife initiative


On the Global Handwashing Day today Dettol Pakistan has launched a brilliant initiative titled #LetterForLife.

The aim of this campaign is to encourage the habit of handwashing in children living in rural areas of Pakistan by connecting children from the urban centers.

This initiative is part of a nationwide #HogaSaafPakistan campaign of Detol Pakistan. Shaniera Akram and Adnan Siddiqui join Dettol in helping the children of Pakistan with our #LetterForLife initiative! You can help Detol Pakistan too by visiting


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